Companies are building a ton of goodwill in the community and cultivating loyal customers by hosting annual community shredding events. Here are the basics about how to host an awesome shredding event your customers will love.
Have you been wondering how you can get more involved in the community in which you operate your business?
Community shredding events are a great way to give your company more visibility in the community and establish goodwill.
However, if you have never hosted a shredding event before you may be wondering where to begin.
Here is a guide to successfully hosting your first of community shredding event.
1. Get Yourself Some Volunteers
You are going to need a lot of help.
Recruit members of the company, ask them to get their families involved. Give incentives such as product coupons to those who volunteer.
Once you have volunteers, it is best to give them specific tasks to do.
You may want some volunteers to meet and greet individuals as they arrive.
Others can do event planning activities for your free paper shredding event.
Promote your event by creating flyers and placing them in areas where community members frequent.
This includes but is not limited to:
- Coffee shops
- Beauty salons
Your flyers should inform people of the importance of paper shredding in preventing identity theft and fraud.
2. Find A Shredding Company For Your Shredding Event
The next step is one of the most important.
You must find a shredding company to shred documents for you.
Ask around and explain why you need their services. Often shredding companies will volunteer to be at your event for free.
If they can't do it for free they may offer to do it at a discounted price.
Your biggest selling point when approaching any shredding company is the fact that the event will provide free exposure for the home and office paper shredders that they sell.
3. Find A Good Venue
Once you have got all parties on board then it's time to decide where you will host the event.
When it comes to making this decision you should think big. The larger the space, the better it will be for you.
Some of the venues you should consider are:
- Hotel parking lots
- Football fields
- Church Halls
- School Auditoriums
Ease and comfort when accessing the venue is a must if you want people to stick around.
You will also need to have plenty of room for media to set up if they have been invited.
Bear in mind that Shredder trucks tend to be quite large and the company will need plenty of room in order to give your visitors excellent service.
4. Host Your Event At The Right Time
Deciding when you will host your event is one of the most crucial decisions you can make.
You should host the event at a time that will get you the largest crowd possible.
This means that it is best to host the event on a weekend when people are off work and away from school.
Once people have time on their hands they will be more likely to show up to your event.
Hosting a shredding event can help to publicize your business in your community.
The goodwill you spread in the community with such an event will likely see you gaining new customers and greater trust in the community.
This is what makes an event like this worth the investment.
If you would like more tips on how to take your business to higher levels, check out our website where we give you tips you are sure to find useful.